Motorola’s MC17 Series wireless Retail Mobile Computer delivers a new level of service excellence for customers and a new level of productivity and efficiency for associates. Empower your shoppers with the ability to scan items for a more rapid checkout process; check pricing while they shop; locate complementary items; access personalized promotions; create gift and wish lists and more — all at the press of a few buttons. This multi-purpose device is also designed to provide associates with the tools needed to answer customer questions on the spot, streamline and error-proof inventory management — from shelf replenishment to markdowns — and line bust to reduce wait times at the checkout stands.

Increase sales and customer retention rates with real-time one-to-one marketing

By capturing information on customers and their buying preferences in real time, the MC17 turns each visit into actionable business intelligence. Retailers can easily deliver store promotions, personalized coupons and product information for cross-sell opportunities. In addition, the quick scan of a loyalty card allows retailers to identify the customer and present real-time special offers and discounts based on a wide variety of criteria, including dollar amount spent over a given period of time. As a result, retailers can forge a more sophisticated and valuable relationship with customers, ultimately increasing customer satisfaction, loyalty — and sales.

Comprehensive feature set

Both models in the series, the MC17A and the MC17T, offer the same intuitive interface, a large QVGA color screen to support the display of rich multimedia, and comfort as well as durability — the ergonomic design is built to withstand the inevitable everyday accidental drops and spills. Both devices offer wireless freedom with 802.11a/b/g support for expanded compatibility and flexibility in noisy wireless environments. The MC17A is ideal for basic customer and associate applications, while the MC17T adds a touchscreen, a faster processor and additional memory, allowing more sophisticated applications and data entry capabilities.

Easy to deploy and manage

The standards-based familiar development tools and operating system enable the rapid and cost-effective deployment of the MC17 Series. Compatibility with Motorola’s Mobility Services Platform allows IT to centrally and remotely stage, provision, monitor and troubleshoot devices, all from a centralized location. And the ability to deploy a single device for customer and associate use simplifies the mobility architecture and reduces the demand on IT — there are fewer device types to purchase and manage.

End-to -end enterpr ise class reta il so lut ion

Motorola offers a true enterprise class mobile system for your retail establishment, complete with complementary components, including server software, front-end entrance kiosks and modular dispenser units. To help keep your MC17 Series devices up and running at peak performance, Motorola offers Service from the Start with Comprehensive Coverage — a unique service that goes far beyond normal wear and tear to include accidental damage to internal and external components at no additional charge. And for mission-critical environments, Service from the Start On Site System Support delivers flexible on-site product repair and yearly preventative maintenance visits.